I have been researching trends from LSN, there are so many that could relate to the brand in different ways, narrowing them down has been difficult, but I now have 3 that I could apply to the brand in some ways, just hopefully I have chosen the most relevant and affective ones.
I have played around with some logos for both the possible names but there hasn’t been one thats stood out or that I have really liked yet, so it is still a work in progress. I think the logo and getting the name right is one of the hardest parts to the brand but when it comes it will fit perfectly and suit the brand, so just waiting for that moment!